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Category Archives: Uncategorized
Being Emotional- Pollen
The pollen is really high on this end. My wife Teri really likes it because my eyes water and she says it’s the only time I get emotional. Whatever!
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Questions- Introduction Call
When talking with a prospect for the first time, here are some probing questions for new membership management software: What’s driving your need to explore options? How are you currently using your solution and where is it falling short? After … Continue reading
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Happy Easter
As we move into Easter weekend, I thought I would share encouraging scripture from Ephesians 3: 20-21. “Now to him how is able to do immeasurably more than all we ask or imagine, according to his power that is at … Continue reading
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Leveraging Upcoming Events
Good afternoon, I have had success using the following messaging to generate meetings in the chamber market. We could use this same approach for the upcoming AMS Demo Days, Super Forum and MMC+Tech events. For example: John, I read … Continue reading
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Discipline of Market Leaders
Good afternoon, I read a book a few years ago called The Discipline of Market Leaders. The book proposed that an organization had to choose whether to focus on Product Leadership/Best Product, Operational Excellence/Best Total Cost or Customer Intimacy/Best Total … Continue reading
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Pop Out and Pop In
Timed Pop-ups are gaining more and more traction these days. You stay on a page for a certain period of time and a Pop-Up shows up with a special offer pertaining to the that page. Maybe we can have the Spring … Continue reading
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Revenue Scales from Discipline
The following is a LinkedIn post about scaling revenue from discipline. I really like #4 because an opportunity without actionable next steps is merely an idea, a wish, or a distraction. This leads to opportunities that stay open for far … Continue reading
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Digging Deeper
Digging Deeper I took a little risk while doing my outreach calls this week and dug deeper. One of the prospects shared her bio on the company’s web site. Her mantra, “At the end of the day, know you did … Continue reading
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Speed vs Control
I sat in on a software demo this afternoon and we uncovered quiet a few pain points. The prospect was at a lower level, but when pitching Enterprise/Software products, you need to build the narrative from the ground up. I … Continue reading
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Human Connection
You cannot automate human connection. You cannot AI your way into trust. You can build follow up systems that make people feel seen, heard, and valued. Simplify the process. Ask more questions. Be a Guide or as I like to … Continue reading
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