Author Archives: directimpact

March Madness

Good afternoon, We are in the midst of March Madness and if you are a basketball fan you just can’t get enough. Most of this year’s teams are not there by luck. They study the video from past performances to … Continue reading

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Be a change agent not a vending machine

Change is inevitable except from a vending machine. Be a change agent for your organization and reap the rewards on the other side.

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What did you say?

What did that prospect say when I talked to her last December? If I can’t remember, I am sure the prospect can’t recall. With that said, when I follow up periodically throughout the year, I remind the prospect about our … Continue reading

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Pick up the Damn Phone!

Good afternoon, The above subject line may come across a bit harsh, but it is from another great Podcast from Jeb Blount/Sales Gravy. Also, the “Are you there?” Subject Line really works, but you do have to call first. It’s almost … Continue reading

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Roll Tide

I reached out to a prospect after reviewing her LinkedIn profile and noticed she attended the University of Alabama. I mentioned this is my outreach to her and it grabbed her attention. Hi Susan, You had some back and forth … Continue reading

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Sell like a Cowboy/Cowgirl

I just returned from South Texas and really enjoyed the cowboy lifestyle! I had the same feeling when I visited Cody Wyoming a couple years ago. Well, I started thinking about how this applies to business development and sales. I … Continue reading

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The Tongue

Proverbs 18:21  The tongue has the power of life and death, and those who love it will eat its fruit. Are you building people up or tearing them down? What you say reveals what is in your heart. How do … Continue reading

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RJ, Are you there?

Today’s wisdom is short and sweet. Have you tried the above approach on the subject line? Give it a shot with prospects who have been ghosting you. It really caught my attention. Couple thoughts on prospecting from Sales Gravy: Short, … Continue reading

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Rain Barrel vs Rain Maker

Good afternoon, I was listening to one of the Sales Gravy/Jeb Blount podcasts earlier this week and the topic revolved around Rain Barrels and Rain Makers. Which one are you? Rain Barrel– Think for a moment about a rain barrel. … Continue reading

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The Road Less Stupid

I am reading a book called The Road Less Stupid by Keith Cunningham. Keith shared four reasons on why potential customers reject a solution These of course will limit the growth of an organization. I have summarized the reasons below. … Continue reading

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